On September 29th, the 2025 Linyi City Enterprise Brand Value Evaluation Information Release Conference was held, hosted by the China Brand Building Promotion Association and the Linyi Municipal People's Government, and organized by the Linyi Municipal Federation of Social Sciences, the Linyi Municipal Market Supervision Administration, and the Linyi Brand Building Promotion Association. More than 200 people attended the conference.
A total of 40 enterprises participated in this evaluation, mainly in advanced manufacturing, covering leading enterprises in new energy, new materials, machinery and equipment, high-end food, fine chemicals, and green building materials industries. The China Brand Building Promotion Association organized experts and relevant technical institutions to conduct the brand value evaluation work in accordance with relevant national standards for brand value evaluation and adhering to the principles of "independence, objectivity, fairness, and science." The brand value evaluation information for these 40 enterprises was released. The total brand value was 62.539 billion yuan. Among them, 2 enterprises had a brand value exceeding 5 billion yuan, accounting for 5%, and 20 enterprises had a brand value between 1 billion and 5 billion yuan, accounting for 50%.
Based on relevant national standards for brand value evaluation, and after expert review, technical institution calculation, and approval by the Brand Evaluation and Release Working Committee, our company's brand strength is 748, and its brand value is 1.943 billion yuan.
